August 12, 2019: What it takes to have a career in motion design. Tips, pricing and more!


This week we did a quick recap of SIGGRAPH since we skipped it last week. The main focus of this week's call was about having a career in mograph. Some harsh truths about what it takes to make it in the industry; Some honest talk about pricing and the ranges that people can charge; How networking can change a person's career; and so much more!


SIGGRAPH

Maxon new pricing. (Liam) I think it's awesome. I'd love it to be lower to see it more closely to SideFX. R21 has so many features that seemed to have just been glossed over.Blender 2.8 off beta, full releaseOctane and Redshift both showing off at their booths. Heard a lot of rumblings about Redshift RT (real time).Substance by AdobeGSG Guide: https://greyscalegorilla.com/podcasts/c4d-subscription-siggraph-plus/Houdini Solaris, USD, Hydra.

Career

General Tips

  • General drive to do more.

  • You have to want to produce work. We call ourselves artists because most of us have this feeling in our stomachs to want to create. Harsh truth, if you're not feeling that way, maybe it's time to reconsider this industry.

  • If you are doing tutorials, try to make the work you do from it commercially viable.Being compared to your peers if you have the same projects from school or online courses, etc.

  • Be honest about where you land in the pecking order.You can't really sell something you just learnt in a tutorial because you haven't done that thing enough times to consider it part of your skills set.

  • It can't all be about the technical. I'm (Liam Clisham) totally someone who has done this. Thinking if I just learn Octane, Redshift, Houdini, whatever, I'll be such a better artist. The best artists are practicing the craft and not getting caught up every couple years with the new hotness. I'm still working on this.

  • You gotta stand out some how. I (Liam) watched a reel this morning someone posted in a Facebook group and as soon as I watched it, I just thought "tutorial...mixamo with cloned shiny sphere...hey some actual design that isn't a tutorial....oh we're back to tutorials." We've all been around long enough to spot these things and know, "okay, this person can execute a tutorial, or a mixamo thing that loops, but... can they do an actual project?"

  • Do a personal project. It's an opportunity to show off your own voice in the industry. From the chat "I had a cinematography professor who would say 'now that you know the technical how of the project, forget it and figure out the why.'

  • Gav Grant: Go and do something that is out of your comfort zone, you might actually find it was a lot easier than you first expected. Or to quote a certain podcast "Do something you have never done and go get pumped :p"

Networking

  • You gotta network. Liam: I've had things from YEARS ago come back to help me with projects. People I worked with as a freelancer at one studio now working at a huge brand that thought of me. I didn't even do that much with them, but going back to standing out, I stood out by being professional and getting the work done.

  • Adam P: Be a nice person, pleasant to work with, provide solutions.

  • Sev Ojea: meet dealines. and if you are going to miss it let the client know ahead of time. BE A PROFESSIONAL.

  • Penny: Once you get your foot in the door and are great to work with, you get calls back and referrals very easily.

Pricing

  • Screenshot from the chat of people posting their rates: https://i.imgur.com/OD8Plrs.png

  • Tiered Pricing. Cheap, Middle, Expensive Can give a better quote with an actual brief.

LINKS, INSPIRATION AND NEWS:

Interview with Sonosanctus: https://www.schoolofmotion.com/podcast/sono-sanctus-podcast-interview

Allen Lasseter's new reel: https://vimeo.com/352312764

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